Opiniones de Benchmark Email

En su momento cuando recién la utilizamos era útil, pero al día de hoy con tantas otras plataformas con mas funcionalidades, no vale la pena. Han subido ahora mas sus precios.

La poca funcionalidad y sincronizacion con otras plataformas. La atencion al cliente es pobre, no te brindan soluciones a problemas, solo te niegan la ayuda. Ademas que me cobraron un año entero (mas caro sin avisar) y cuando me queje 20 días despues (antes del mes) no me quisieron reembolsar el dinero. $321 al agua, cuando ya no usamos la plataforma.

Lo que más me gusta es la forma de gestionar cualquier campaña de marketing a través del correo electrónico, me facilita y agiliza el trabajo

Aún no he encontrado nada que no me agrade

Great tool for email marketing campaigns.
Its templates are responsive and mobile friendly.
Drag and drop option.
Offers free surveys.
Easy to incorporate social sharing.
The Editor for the email campaign is easy to use.
Its simple to use and has a free plan.

I consider Benchmar email to be one of the best Email Marketing tools. If there is something that could improve, for me would be:
The automation its not clear enough.
There isn't very much analytics on the free version.

When creating an email, it is ever so easy. There are many templates to choose from and if you don't want a template you don't have to use one!
I can create an email within minutes as the click and drop feature allows me to have my email layouts exactly the way I want it.

Some of the templates I am unable to add things to. For example, there was a template with a blank space for aesthetic reasons. I would have much rather place an image in the area, however I couldn't. There isn't many negatives I can comment on this software as it is brilliantly done.

Easy to Use
Clean layout
Ease of customizing templates
Training other team members on how to use is easy

Customer service is not that great - Most are not American so language is hard to understand
Too many glitches when working in templates
Have to send several TEST emails to make sure the functions are correct
The same email delivered to different members of my team show up differently or have different links
A lot of bugs in the back that need to be addressed
No Spell check function anymore
The image editor is not that great
uploading lists can be a pain sometimes you have to do them multiple times in order for them to get uploaded

- accurate statistics
- easy to use
- flexible design (emails looks good on any screen/device)

- price is too high
- pretty slow support
- it is hard to adjust scheduled emails considering all available settings (especially time zones)

Benchmark was a very easy-to-use tool for our team's email campaigns. You need very little design experience to create beautiful campaigns. All of the features are very intuitive.

Benchmark doesn't offer the same features as some of the other big players; the automation is limited and tracking/analytics don't stack up. For the price and basic features though, it's a win.

Benchmark was a great launching pad for my organization's email campaigns. Eventually we switched to Mailchimp because it allowed us more options for special offers and was easier to integrate with other systems. However, Benchmark got the job done initially and was easy to then export our contacts when moving to a new system.

Benchmark does not offer as much as mailchimp for tracking, growth, and integration. It is a more basic email campaign management software, but does the basics very well.

the email editor is excellent, and the open/click tracking is very good.

the built-in photo editor is poor. simple things are missing, like rounded corners, circle mask, edge blur and erosion...

The interface is very “clicky” - there are multiple clicks where one will do (e.g. Adding contacts), and pathways you need to click through over and over again (e.g. Look at unopens, resend to unopens). An interface once-over could save hundreds of clicks.

Delivery rates seem to have improved, but were low in Fall 2018. Also AOL seems inclined to auto-mark Benchnark as spam, which Benchmark then lowers your rating for! I had to remove all AOL addresses.

It has many Features for e-mail marketing

It does not offer a trial with enough amount of e-mails included...it offers a very limited features for it and people needs to check quality on this matter first (sometimes)

Love Benchmark! Very easy to create new emails and very useful templates.

Need to be able to move items around better, sometimes white spaces appear.

Very easy to use. A lot of grids. You can make an email insert images, documents in few minutes.

More grids and a liitle program to format images will be fine

Easy to learn.
Able to provide multiple user access through subaccounts dependent on the plan selected.
Subaccount users have the freedom to add contact and send campaigns.
Able to resend email to people who have not opened the campaign.

Most of the email appears to be arriving in people's spam inboxes.
Can't seem to resend email to people who have soft bounces.
Can't seem to resend email through contact.
Sometime text formatting does not seem to work.
When using the enter email address option to resend, not sure why it is asking for a list name and email addresses versus just email addresses alone.

The software is easy to use and offers a variety of layouts.

Over the past 12 months or so, Benchmark has removed several internal functions. No communication about the changes was shared and we did not find out until we had to contact customer service. Each time we were told that Benchmark now recommends third-party add-ins.

Is easy to use, and have a good team of client support.

The editor should be easy adjust to the client design, and i would like to know how to use all the tools but the informations or videos are in english and it will be good to have it in my own language.

Easy to use.

The support received from the company over a simple error with an email "opens" report.

The emails look very professional and the software is easy to use.

I was not getting enough feedback compared to another marketing tool I have used, so I decided to stop using Benchmark.

I like that once the template is built it is very easy to customize or change components of it from one publication to another as far as text or images, links etc.

I wish when you had an image with text that the text would automatically wrap around the picture instead of having to build in another text box. Otherwise the text is off to the side and there is a large empty column on the right or left. If it had the capacity to text wrap it would be so much easier.

List management is very user friendly. That's the biggest plus for me. Easy to integrate sign-up forms.

Sometimes the builder (drag and drop, not HTML) is a little buggy. It seems to be getting better.

Benchmark has provided a consistent marketing opportunity for us. The analytics provided are a great added feature to emails. I love the resend option, and the ability to see failure rate and open rate of each e-mail so that we can adapt our wording.

I wish there was an easier way to work with images and templates, and not have to scroll through all uploaded.

It is a very simple and also my program. I absolutely loved how easy it was to figure out the program. This program made writing school news letters fun. With the changing of colors for the background to the changing on font, this software was great. Parents loved receiving updates on their children and seeing pictures of their children enjoying their week at school.

When I would upload a photo it would rotate it upside down. It was a minor issue and it was simple to rotate it right side up.

This software is easy to use and navigate through. Easy to train non-HTML users how to create simple emails.

The survey functionality is very limited within the software.

Free to open your account and gather up to 2000 subscribers, making this service hard to beat for entrepreneurs to get started in email marketing. Very simple to use and understand.

A little more Wordpress integration would be very welcome and the selection of sign up forms is a little limited.

Very easy to use, especially to take a previous email and update with current content.

Sometimes graphics/image restrictions can alter your images.

It was pretty easy to use. I liked the variety of templates and the reports were very useful. I like the sign up forms.

I didn't understand the segments. I switched back to my old email list because I was more familiar with it and it tied in with some other items that I needed to do with my website, specifically the landing pages.