Opiniones de Later

It was extremely easy to schedule posts on several different accounts and manage media assets. Instagram analytics were also helpful in growing the company's following. It offers a lot of useful features for a relatively low price.

It could certainly use more detailed analytics for platforms other than Instagram and TikTok. I also wish there was a way to duplicate/clone posts. When managing pictures and images, it does not store the original file, and when editing pictures for different platform, there is no way to save custom settings.

Later is an incredibly well-designed platform that offers the best user-interface and planning features I've encountered across social media management platforms. Setting up Later with our Instagram & Facebook accounts was a breeze, as was configuring the platform to fit my specific needs with custom post-schedules, and their visual planner (offering week views, monthly views & even a profile view) - all available at their free tiered platform. Pay a couple bucks a month, and you get access to even more features - such as suggested posting times (truly an incredible feature), video posting, instagram story posting, and team management options (such as Contributors) that are truly unbeatable at the price Later offers them.

While Later's platform was absolutely stunning & incredibly user-friendly, my issue with Later stemmed from the continued issue of Later failing to post scheduled Instagram posts. I will say, I haven't used Later since late 2018 (so this issue may have been resolved); but I was continually dealing with this issue for over 6 months - with a scheduled post failing to post, the Later platform marking the post as "failed to post", and Later refusing to notify me of the failure - despite their fallback feature of notifying the user via the app when a post fails to get posted.

With this issue I contacted support, but got given the run-around "Instagram's API" was down (seems to have happened a lot while I was with Later and never when I switched to another platform), so I begrudgingly made the decision to switch to a more expensive & less featured platform that would auto-post to instagram.

As I mentioned previously however, this issue may have been resolved in the past 1.5 years since I used the platform.

easy to use , allows to schedule insta, Facebook AND LinkedIn in one tool. integrated hashtag tool, can save captions for later use.

it's still not a one-in-all solution I was hoping for. Still have do use multyiple tools to manage linkedIn, FB and Insta for one account. No proposed scheduling times for LinkedIn, no canva integration. no proposed scheduling times for linkedIn, scheduled posts repeatedly didn't show up on the calendar, a saved draft is only accessible after a couple of days , an automatic post didn't show the uploaded media when it appeared on linkedIn, the analytics were non-existent/only available for higher paid plans, etc. I was doing my head in to figure out what is going wring, so I didn't really dave time,

The ability to use multiple social media accounts representin the company. The scheduler is super easy with a quick upload and drag and drop interface with multiple customizable posts.

I think the integration on other social media platforms has been slow but they are getting there. Sometimes the failed posting isn't the most forgiving and doesn't warn you about posts that may have issues.

I recommend Later to all of my social media clients who don't have a lot of time or money because it makes publishing to Instagram really easy. Add in all of your content, drag it into the time of the week you want it to be published and voila you're done. You can save groups of hashtags there and if you pay for premium Later will help you find good hashtags to use for your content. My personal favourite feature is the grid view for posts. It's also a platform that looks really good which is always a bonus.

It can get expensive really quickly if you're a social media manager with a lot of clients. It doesn't publish to LinkedIn and its publishing to Twitter and Facebook isn't great, so if you're a business that isn't focussed around Instagram, Pinterest or TikTok then you'll struggle with Later.

I love how easy it is on Later either via browser or mobile app to simply upload your media and drag it into a day and write the post. it's easy to add a link in bio. you can also see the best times to post, and put the posts in that slot. it has been helpful to batch create weeks worth of posts at a time.

sometimes later "loses connection" with the social profiles for no reason and you need to reconnect and every now and then, the reconnect fails.

I love the easy set up when you sign up for an account and the fact that it saves you so much time scheduling posts for Instagram! The basic account is also FREE which is amazing! Also, they have a great blog full of valuable content!

I wish it had a way to integrate with more apps, like google drive, canva or adobe. It would just make it easier to create posts and send them over through some sort of integration. I would also like to be able to post to Facebook, Twitter, LinkedIn, Pinterest etc. with Later, For now they are just and Instagram platform.

I loved the suggested hashtag feature, saves so much time when posting to Instagram! It's also a very easy-to-use software for scheduling feed posts and stories.

The price for multiple accounts is what has moved me to Facebook Business Suite. With a real estate company, we have multiple agents with social media, and it's too much of a cost when there's a free option for multiple accounts.

The layout is smashing. Being able to view a calendar and also a 'bank' of images is a great idea. I've played around with other services and Later by far offers one of the 'cleanest' and easiest to use interfaces.

I've introduced this product to a small-sized start-up I am freelancing for (replacing Hootsuite) and they've seen a consistent increase in engagement on Insta. The price plans are fair and allow for smaller clients looking to develop side-projects, like another of my clients who considers himself a 'technophobe', but has now started his own Insta channel to support his blog. After a few training sessions, the platform is so easy that he's now managing his own hashtags and scheduling with a few pointers from me.

So, to summarise: good free option, fair pricing scale for smaller companies, great features (scheduling, hashtag finder, conversation manager), very easy to use platform. Remember, this comes from someone who is working as a freelance content writer and content strategist. My clients are mostly startups and individual professionals (ie consultants). My experience with later, therefore, is limited to the free plan and smaller pricing plans - I've not used the Brand/Starter packs for business.

I'm scraping the barrel here...

The hashtag function is pretty smart, but beware - whilst it recommends hashtags within the topic, the hashtags themselves can go beyond irrelevant and become downright inappropriate (I have experienced on more than one occasion googling (instagoogling?) the hashtags recommended by Later's tool and getting a lot of 'modeling' pics eg #gorgeousview, a hashtag related to #stunningview etc - half-naked chicks wasn't the vibe/audience the client was going for. Not exactly Later's fault, but something to be warned of that it looks like a 'quick fix' to a part of the Instagramming that really takes time and effort to research and execute properly.

That's about all the complaining I can do.

I love later because I can schedule social media posts for times of the day when I am not in the office and when I am on vacation. It is easy to upload content to the site, and you can see which items have been used and which haven't. You can schedule multiple posts with the same content for different days. You can schedule posts for a variety of social media programs.

Using the free version, you are limited in the number of posts that you can schedule per month. And you can't see the statistics on which posts were viewed the most to know the best time of day to schedule.

It is annoying to have to refresh the connections to your social media sites.

The pros of this software is being able to schedule content across all major Social Media platforms - including Facebook, Twitter and Instagram. It's nice to visually see posts, to have a media library of all scheduled content - with capability to tag and organize such.

The cons of this software are the inability to schedule to LinkedIn. Additionally, unselecting a platform in a scheduled post can be a bit of time. You have to go bak and make sure whatever platforms you have selected are ones you want post to go to. Its a bit different than competitors but really modern style and look.

Our team has been able to schedule image-based posts to Instagram and Facebook as far in advance as we're able. They've recently added the ability to schedule a post across multiple accounts, which is much easier now that you don't have to copy/paste from one to the other. We can upload all the images we want to use at once and then schedule them out as needed.

You must start with an image, rather than writing content and adding an image later. Multi-image posts can be created and scheduled in Later on the computer but must be manually posted via the mobile app when the time comes. To use Later well for Instagram and Facebook, you MUST have an Instagram business account and it MUST be linked to a Facebook page.

I just started using later about 6 months ago to schedule my IG posts. It's so much easier using my laptop to compose and post IG posts than a phone! I love how I can upload a bunch of posts into the library and have them ready, and schedule them out for days. Also love that I can post to IG and FB at the same time! Keep tags in a little library, too, and can paste them in as needed. So handy!

I know I can't complain about a free version but I do with I could schedule videos and multiple images. That's about the only shortfall for me so far. But that's on me. It was really done everything I've needed so far.